When the founder of TV-maker Vizio--soon to be a $2 billion company--says it’s not about the money, believe him. Surviving a fiery plane crash gives a man some perspective.
William Wang knows about keeping things in perspective. As one of 96 survivors aboard a Singapore Airlines 747 that took off on the wrong runway in Taiwan, struck a construction site, and broke in two, Wang instantly realized that the difficulties of his various technology businesses weren’t such a big deal—not when 83 passengers and crew members were killed that day in 2000. Wang shut down all his businesses after the crash, and in 2003 got into the flat-screen TV business by launching Vizio. His idea was to combine low prices (now around $1,499 at retail for a 50-inch plasma) with high quality and exceptional customer support, and to make this approach profitable through extremely lean operations. Wang, 43, started the company with $600,000, and this year Vizio will generate more than $2 billion in sales. Yet it still employs just 80 people, most of them handling tech support out of the company’s Irvine, California, headquarters.
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