The New 21st Century Hustle Dot Com

Some of you may have noticed that there is a new site at www.21stcenturyhustle.com that asks for an invitation to join...That is temporary while we build out the new site. The new Hustle site will go live at 8 a.m. April 21, 2008.

For now, to access the blog and info regarding the Magazine go to:
www.21hustle.com

The Blind Leading the Blind!

The Blind Summit Theatre’s Low Life examines the interesting people and strange characters in a bar. There are alcoholics, depressed men and lusty ladies. There’s even a visit from the plumber to unclog a pipe. What makes this production different is that it’s done with puppets. Ok, a puppet show for adults? I had to see it. There were six scenes in the production: a three-foot-high Kevin Spacey look alike mistakes his wife for a dog; a cleaner gets lost in a romantic novel; Bud, the action hero plumber, tries to fix a leaking pipe; "Investigation into Murder!" — The Afternoon Movie, A Jack Belane Mystery; Mildred drinks to forget; and Kevin finds himself the last man at the bar. The show was great.

I left thinking how there are unlimited hustles. These folks took the skills they had, acting and puppet making and created a unique experience that people pay to see. That’s using what you got to get what you want. I mean, when was the last time you went to a puppet show, for adults? If someone can put on a puppet show and travel the world expressing themselves and being paid, I can do anything, and so can you.

-Zaccai Free

www.solarpub.com
www.zfreeland.com
www.onecommonunity.org

BROOKLYN:An Old School Rent Party--TONIGHT

A very fitting sign of the American economy AKA "The Drought":

The Office of New York City Council Member LETITIA JAMES, & KEVIN POWELL presents...

An "Old-Fashioned" Rent Party for Poet/Brother MO BEASLEY

Thursday, March 20, 2008 at Frank's Lounge - 660 Fulton Street, Brooklyn, NY 11238 (between South Portland and Lafayette Avenue)

6:00 pm until 10:00 pm - $20 donation or more - ($20 gets you in and we'll feed you, but you gotta buy your own drinks!)

to the readers outside of New York(Especially you guys with Euros and Pounds), you' can chip in too!

the contact info is:
Mo Beasley
Performing Poet • Author/Playwright • Educator
646.322.7121
mobeasley@thelovestorm.com
www.thelovestorm.com
www.mobeasley.com

Memories of the Rent Party

-image by Goldi Gold

Now most of us don't remember the days of the Rent Party, and what that meant economically. People were doing what it took to keep the roof over there head, while at the same time bringing their community together for a common cause.

I found a great rent party testimony by ERNIE PANNICOLI , photographer & author of Who Shot Ya? He takes us into his heartfelt memories of the Brooklyn Rent Party via an unofficial James Brown eulogy. (via dallaspenn.com)

Growing up in Brooklyn there was one thing you could count on in the late 60’s and early 70’s and that was every weekend, especially around the end of the month was a rent party. For those of you who are too young or too privileged to know what a rent party was it was simply a means to get up the rent. Usually for a couple of bucks and BYOB (bring your own bottle) the party would start around 11pm and last and last and last. It ended around dawn or earlier if there was a knife fight (usually over a woman who would leave with another man not involved in the fight) or folks were too drunk or tired to dance any longer. Most of the places, women and people are a blur to me now, but the one thing every rent party had to have was a DJ (no not a Grandmaster Flash, Grandwizzard Theodore or Grandmaster Caz, this was before Kool Herc showed us what a DJ was in Hip Hop style).

The rent party DJ’s were cats with a record player, two or three large, loud speakers and a ton of LP’s or 45’s (damn it, not the guns 45’s were small 45rpm records). And if they ever wanted you to come to another rent party in their apartment again they better have a lot of James Brown music and they better have his best known jams and they damn well better have his latest stuff. It was believed in Brooklyn at that time that James Brown did an album a month and that every album had 12 cuts and that at least 5 of the 12 were hits and at least 12 of the 12 were danceable. If you could not dance you also better get out the way or learn to dance or at least look cool trying to dance. And only the very elite, the top of the top would even try to copy any dance moves from the master himself James Brown.

This was long before MTV, BET or even music videos. Folks would go see James Brown live and in a week whatever new steps he would create would be known, copied and built upon from coast to coast. We felt sorry for people outside of Brooklyn and knew the only place that danced as good, fought as hard or had as much soul in the world was Brooklyn. We also knew that wherever James Brown was born, raised or lived his soul was from Brooklyn and the music he made was especially made for Brooklyn. I learned to make out, dance and fight in Brooklyn and the music that always seemed to be in my head was James Brown. Today Heaven just became a hipper more soulful place, right now it probably sounds like a rent party in Brooklyn. Those rent parties are why I put James Brown at the front of my book “Who Shot Ya?

Qoute of the Day-

"Remember, things come to those who wait--but only things that are left behind by those who hustle."
-Barry Farber in Entrepreneur Magazine

read entire article

That's what I'm Talking bout!!! You are now free to start your day!!

Quote of the Day

"Going down is better that coming up."

This a a quote I heard going down the steps into the subway station in New York, as I was stuck behind two women "slow strolling" and complaining about climbing steps and life in general.

And the thing is they are right!! Coming up is hard work. You need focus and discipline. You have to take every painstaking step until you get were you are trying to go.Going down on the contrary feels great!! That is until you hit the bottom and realize that you gotta come up again. Going down is so good they event got slick slogans for it... "Ball til you Fall" "Ride it til the wheels fall off." and my favorite from a old school radio promotion for a club in South Florida "Party til' ya broke."

Over here its all about coming up.

GGC NEWS: Lebron x Vogue=A Gracious Stylist

We are happy for Lebron "Billy(as in Aspiring Billionaire)" James as he graces the March cover of Vogue, but more so for his stylist Rachel Johnson.

Its a fitting career highlight for Rach, who over the past 8 years, worked at a neck break pace supplying freshness to Hip Hop's elite including Pharell, Ja Rule, Jamie Foxx, etc. Here at the Hustle we are especially proud since weknow Rach from her college days, when she was the vintage clothes connect, slanging leisure suits to all of the FAMU hipsters.

Congrats Rachel keep doing our thing!!

The Come Up

It all started when...My interest came very early because my mother is a fashionista. I inherited it. She would take me to Bergdorf's, we'd go to thrift stores, she just shopped... I have this picture in my office from the 2^nd grade that my mother framed; it's this girl --everything she had on was cut from construction or foil paper - she had gold hoops, bangles, cuffs and boots -- so many accessories! I was on it back then too.

My first break was... Simultaneously assisting two stylists who hired me a day apart, Sybil Pennix with Boyz II Men and June Ambrose on this NBA fashion show. Those were my first jobs; that was seven and a half years ago.

I've worked for Andrea Lieberman and with Tameka Foster, Usher's wife. I was with her for two-and-a-half years. I learned everything, as far as running the business is concerned, from her.

My breakout project was.. Ja Rule, when he was hot and rocking the Burberry. I was with him when he could do no wrong, that kick-started everything for me.

(READ RACHEL'S FASHION TIPS SOHH.COM)

Z Free: Green is the New Black?

Green is everywhere. Caring for the environment, also known as “being green”, has become a lifestyle and an industry. The changing weather patterns, threatened animal and plant species are forcing us all to take a closer look at our life on this blue, green planet Earth. Are we responsible for our action here? If we all contribute to the polluting of the planet, will we all contribute to its healing? If so, does race matter? A glance through most yoga magazines or a visit to many health-oriented activities reveals a lack of color. No, not colorful clothes, but people of color, melanated blacks and browns. On Feb. 28, 2008, Uptown Magazine presented “People of Color Don’t care About the Environment”. The night provided a wonderful opportunity to hear from some on the leading edge of including new faces and voices into the work of re-connecting man and nature.

The panel discussion was led by Simran Sethi, host of Sundance Channel’s The Green, and included Jarid Manos, environmentalist author of “Ghetto Plainsman”, Ludovic Blain, Racial Justice Entrepreneur, Omar Freilla of Green Worker Cooperatives of the South Bronx, Audrey Peterman, founder –Earthwise Productions and Sharon Levine of Concrete Safaris.

Opening with music by Marques Tolier and Rex Detiger, the discussion covered a wide range of areas. Some Key thoughts were: “The environmental movement is about all people.” (Simran Sethi); “We get the benefits of technology while the burdens go to poor people of color”(Omar Freilla) who are more likely to live near dump sites, electrical plants, water treatment facilities and the like; “The violence people do to the Earth mirrors the violence people do to each other.” (Jarid Manos); “Educating people about the environment is actually educating people about themselves.” (Sharon “Mac” Levine).

Although the hall was far from packed those who did attend were invigorated and motivated by the wide range of programs and activities presented by the panelists. I left agreeing with Jarid Manos who said, “ In the midst of so much devastation we can still celebrate . . . we grow as a society if we work to take care of others.” Others includes nature and the people we see every day.

www.solarpub.com
www.myspace.com/zaccai
www.thoughtsmagazine.blogspot.com

Muhammad Speaks: Global Grind v.s. Global Grind

We've been getting a lot of calls and emails regarding Russell Simmons' website globalgrind.com, from people who know our brand 21st Century Hustle: Global Grind Culture,



Yes the name was "inspired" by us

No we are not affiliated with it



Its simple- we created a concept that we called the Global Grind Culture and a nameless employee of Russell's "took" a liking to the sound of that. She's actually someone I know and met with regarding my brand... Yet she sat on our myspace page for months (myspace.com/globalgrind) and soaked up game. Then Russell and crew created a web 2.0 platform. As they sat around the boardroom table looking for names for this platform, the "nameless" one, threw global grind into the mix.

Russell liked that and ran with it...

Now tell me what the F____ am I suppossed to do.... Like Rocko said....

" You just Do You....Imma do Me!"



.....Now that we covered that let's get back to the regularly scheduled hustle.

In Motion,

Mr.Muhammad

For more info on what The Global Grind is click HERE.

The Chronic Machine

Cali gets the world's first Marijuana Vending Machine.

"My Commitment" :Business For a 19 year-old

Note from a reader in the Philippines, who gives his experience as a young entrepreneur just getting started.

In my experience about what they call “business”. I started my business career when I was 18 years old approximately 4 months ago. I entered business, but in my first up to third month of doing my business I found it really really really hard. I’m a boy from Philippine and everybody thought that Philippines people are like a dust in very huge floor what we call earth. But in my mind something comes to strengthen my business career. I put it in this way: 1.) APGF 2.) DWYW 3.) NOCSM. These are the idea and feelings that comes and always produce by my mind when I’m doing my business.

1. APGF – Always Put GOD First (because since I was birth in this world called “EARTH”, my parents always go to church every Sunday and I raise and live with teaching about GOD…)

2. DWYW – Do What You Want (never force yourself in the things you do not want instead, focus on what you want and believe you want it)

3. NOCSM – No One Can Stop Me (When an idea comes in my mind I make an act on it, even the whole world try to stop me, I do whatever it takes to done my idea and show it to the world)

This is MY RULE and anyone who going to apply this in their life. Be aware of what you decide because there are no exceptions when you see an idea in your mind. Put a big consequence and make it BIG like your life or loved ones…

Emmanuel P. Gacuma

Student, Entrepreneur, Duelist, Gamer

Dasmariñas, Cavite, Pilipinas

Hustle Quote: Goldi Gold

"Absolute freedom does not exist; what does exist is the freedom to choose anything you like and then commit yourself to that decison."-Paulo Coelho
From Goldi Gold http://www.myspace.com/goldigold

Who Wants to Be America's Next Top Lawyer?

There was a good read in the New York Times yesterday called "The Falling Down Professions." It sums up how the "status" professions are not as attractive as they once were. And how “There used to be this idea of having a separate work self and home self...Now people just want to be themselves. It’s almost as if they’re interviewing places to see if they fit them.”

“The older professions are great, they’re wonderful,” said Richard Florida, the author of “The Rise of the Creative Class: And How It’s Transforming Work, Leisure, Community and Everyday Life” (Basic Books, 2003). “But they’ve lost their allure, their status. And it isn’t about money.”

OR at least, it is not all about money. The pay is still good (sometimes very good), and the in-laws aren’t exactly complaining. Still, something is missing, say many doctors, lawyers and career experts: the old sense of purpose, of respect, of living at the center of American society and embodying its definition of “success.”

http://www.nytimes.com/2008/01/06/fashion/06professions.html?ex=1357275600&en=e6188de13887a970&ei=5124&partner=permalink&exprod=permalink

Rick Ross Charities Inc. Partners with NFL San Francisco 49er Pro-Bowler, Running Back, Frank Gore and 21st Century Hustle Magazine to Launch Pre-IPO

Muhammad Ross

Venture Philanthropy Paves the Way for Community Development

October 29, 2007 (Miami, FL) For the upcoming Thanksgiving holiday, Rick Ross Charities Inc., will distribute dozens of turkeys to families in the Miami community who are in need. This will take place Saturday, November 17, 2007 in Miami Gardens, Florida at the new franchise Hip Hop Grub Spot.™

Rick Ross Charities Inc. takes on urban community development through venture capital and is aiming to set an example for others to follow suit. By giving back to his community with concrete objectives, he is setting a standard. With the success of the 1st Annual Rick Ross Be Out Day this past August, it was confirmation that the organization is blazing that path to initiate change in the community.

"We believe the best way to stop the violence, crime, and broken homes in the community are through creating jobs, university economic partnerships with urban youth entrepreneurs, and sound business opportunities for investors through Hip Hop," says Rick Ross, Platinum selling rapper from Miami [Slip N' Slide/Def Jam Recordings].

Denise Fonseca Gomes, CEO of HBCUEntrepreneurs.com Inc. and the co-creator of "Hip Hop Grub Spot" states, "Venture capital is missing in Hip Hop right now. What you find in Hip Hop is a strategy to create artists [rappers] as brands, then approach major corporations to use these brands to market products and services for product placement opportunities. We are offering venture philanthropy as an alternative to this industry practice as a more profitable long-term solution." Gomes goes on to say, "The Hip Hop industry will allow you to believe that Hip Hop consumers just buy music to dance to. [Hustlin'] showed it was bigger than music. Many in the global Hip Hop community supported Rick Ross because they wanted to see how spending $20 on an album or $.99 for a ringtone or download changes urban society-- they can see that with Hip Hop Grub Spot™ and Rick Ross Charities Inc."

Hip Hop Grub Spot™ is a Hip Hop themed, healthy fast-food establishment which incorporates, young executive/entrepreneur training, in-store video gaming with support by Hip Hop artists and professional athletes. It will also retail magazines, dvds, mix-tapes and apparel; while serving fast, fresh, healthy grilled meats, vegetables, smoothies, and energy drinks created for the franchise by PepsiCo and Sysco Foods. The menu items also incorporate the names and likeness of some of today's hottest hip hop acts. The flagship location will be located in Miami Gardens, Florida and is open to sell 100 locations in three months.

NFL Running Back, San Francisco 49er and Pro-Bowler Frank Gore states, "I bought Rick Ross' album in 2006 because I identified with "Everyday I'm Hustlin" and I wanted to support an urban entrepreneur from Miami that went through the same struggle I did as a young black male from the inner-city. I knew that once Rick Ross made it, he would be in a position to help others. I am also in the process of starting a foundation to make it possible for urban youth entrepreneurs to attain the, "American Dream" of homeownership, college education, and owning your own business."
Ali Muhammad, Founder of 21st Century Hustle and former Vibe Magazine Executive adds, "There has always been a segment of hip hop culture that firmly identifies with the fundamental principles of the American Dream, and is not afraid to live accordingly. Rick Ross belongs to that group that embodies the spirit of capitalism and philanthropy."

Rick Ross Charities, Inc is currently accepting donations to further its cause as well as corporate sponsorship alliances. For more information, on both Rick Ross Charities, Inc and Hip Hop Grub Spot™, please contact Melissa Sessoms at sessomspr@gmail.com or (305) 772-6825.

New World Order pt3.5:

When we talked about netflix dooming movie gallery video stores the other day we posed the question was Blockbuster next. However, uner further inspection Blockbuster has launched its own version of online video rentals and is actually shaking netflix up!!

from inc.com

When it launched in 1998, Netflix (NASDAQ:NFLX) threatened to make the video store obsolete. Boasting quick turnaround and no late fees, the DVD-rental-by-mail company, which is based in Los Gatos, California, zoomed to nearly a billion dollars in revenue. Now, however, the company finds itself losing market share to a resurgent Blockbuster (NYSE:BBI), which began offering a cheaper DVD-by-mail service last year--one that also lets users pick up new DVDs at any of the company's 5,000 stores. In a bid to keep up, Netflix matched Blockbuster's lower pricing this summer, only to see its stock price drop. Can the onetime matinee idol find its way back into the limelight? We asked some entrepreneurs what they would do if they ran Netflix. read the responses

Mr.Untouchable

New World Order pt 3:Death By NetFlix

Movie Gallery, the second-biggest video rental chain after Blockbuster, said yesterday that it had filed for Chapter 11 bankruptcy protection in an effort to cut debt and reorganize.

Is Blockbuster next? Do we need the Video Store anymore? Remember VHS ?

The Donald Kicks Ass(Again)

In promoting his new book "Think Big and Kick Ass in Business and Life" The Donald is to the Learning Annex, what Diddy is to club promoters! Big Money at the door! Except The Learning Annex is giving "some" of it back(sorta)

From the NyTimes

Several hundred people have gathered outside the Barnes & Noble on the southeast corner of Fifth Avenue and 46th Street for a book signing by the real estate developer Donald Trump. The line extended outside the store and down Fifth Avenue and around the corner onto 46th Street. But it wasn’t clear if they were truly fans of Mr. Trump’s writing or responding to a large ad in Metro New York today, which proclaimed, “Donald Trump Is Giving Away Money.” Well, in fact, it was not Mr. Trump giving away the money, but rather the Learning Annex, the continuing education company where he teaches large “wealth expos.”

The Learning Annex gave each of the first 100 people in line a $100 bill. According to the ad, the next 200 people were to get $50 each and the next 1,000 people were to get $10 each, for a grand total of $30,000 given away. (Here’s a tip of the hat to the Media Mob for taking note of this.) However, as this post will explain, in reality less than half of that money (all the $100 bills but only some of the $50 and $10 bills) was actually distributed....

...Bill Zanker, president and founder of the Learning Annex, said he decided to hand out money at the event in hopes it could inspire people.

“Donald changed my life [READ: MADE ME A WHOOOLE LOTTA $$$]and I try to change other people’s lives,” he said.[READ: COME TO MY "WEALTH EXPO" AND MAKE ME A WHOOOLE LOT MORE!]

He said he handed out $100 bills to the first 100, $50 to the next 100 and $10 to the next. “It was fun,” he said. “People were so happy.”

JD's Big Week

Jermaine Dupri is on a major push right now to get those much deserved props, with an Autobiography in stores, and a AD campaign with Courvoisier.the Ad campaign



The Book; "Young Rich and Dangerous." you can check some excerpts here.

I think Jermaine should get more props as a producer, however I think the only thing he is missing is the "change the game" moment. He's the best at doing the hottest of what's hot, but he hasn't done what the Dre did for Gangster, or what Diddy did for the R&B x Hip Hop movement, or what Quincy did for Thriller. But Don't count him out all he needs in one change the game moment and he could get what he's looking for--RESPECT! But you definitely can't hate on his hustle. For, if he doesn't pump his own shit the critics definitely won't.

For the record: I always said they wrongly credited Cash Money Records BG and Weezy for giving us the word Bling! That goes to JD...

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